Packaging is more than function. I design packaging and brand identities for food and beverage that tell the product’s story before anyone reads the label.
Packaging is more than function. I design packaging and brand identities for food and beverage that tell the product’s story before anyone reads the label.
Packaging is more than function. It’s a tangible extension of your brand’s story.
Single-lot Panama release. Gold foil, blind emboss, hidden reveal — one die line that now carries every rare drop.
A cold brew can and t-shirt for Outside in the City, the Merrell shoe launch.
Premium packaging for Lost Origin’s lab-fermented coffees: textbook typography, holographic foil and debossing.
Limited release drip coffee bags for Stitch Coffee, with dessert-inspired flavours. Sold out.
A collectable series of four festival taster cups, each set in a different coffee origin.
[Short description — one or two lines.]
A collectable steeped coffee and mug gift box for Paramount Pictures’ Ebenezer.
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Loose ends: posters, pins, prints and label studies that never became a full release but set the house style.
On a crowded shelf, customers decide in seconds. I design packaging that earns a second look: illustration that tells the product’s story, typography that reads at a glance, and print finishes that make people want to pick it up and keep it.
As senior designer at Stitch Coffee, I design limited releases, premium boxes and brand collaborations such as Merrell. I take artwork all the way through to print, so the finished pack matches the design you approved. I take on selected freelance projects focusing on food and beverage brands.
Sydney · GMT+10